A New Shade of Nica Rustica
We sat down with Drew Estate’s Brand Manager, An Phan, to dive into the story behind our newest creation — Nica Rustica Shade. This golden twist on a beloved classic brings creamy smoothness and soulful Nicaraguan character together in one unforgettable smoke. Available now at premium cigar retailers nationwide. Why Nica Rustica? Why Now? Nica […]
We sat down with Drew Estate’s Brand Manager, An Phan, to dive into the story behind our newest creation — Nica Rustica Shade. This golden twist on a beloved classic brings creamy smoothness and soulful Nicaraguan character together in one unforgettable smoke. Available now at premium cigar retailers nationwide.

Why Nica Rustica? Why Now?
Nica Rustica has always represented the heart and grit of Esteli – the raw and unfiltered soul of Nicaragua. Today we’re living in a new moment where cigar smokers are searching for authenticity and accessibility. They want flavor, story, and value all rolled into one. Nica Rustica Shade extends the brand’s reach beyond bold, rustic power into creamy, nuanced sophistication. Still pure Nicaragua, but with a golden twist.
How is Nica Shade different from other Drew Estate Shade?
Where Undercrown Shade is refined and polished, Nica Rustica is more raw, rural, and soulful. The Connecticut Shade wrapper on Nica Rustica Shade delivers that classic smoothness, but underneath it lies the unmistakable heart of Nicaragua. Deadwood Dominicana is smooth with the premium sweet cap and is the girl with the Dominican heart with a natural sweetness from the Dominican fillers. Deadwood Dominicana is a mellow, approachable smoke — smooth, easygoing, and perfect for any time of day. Nica Rustica Shade, by contrast, steps up into a solid medium profile, delivering a richer body and deeper Nicaraguan character without overpowering the palate. Finally, if you compare it to Blackened S84, you’ll find a far bolder, more aggressive expression — a true Maduro to the core, loaded with dark intensity and strength. Together, these three blends form a spectrum of flavor that lets every smoker find their perfect rhythm.
As a Brand Manager for Drew Estate – what does the brand mean to you?
Nica Rustica is heritage in motion. It’s not just another product, it’s a thank you to the people of Esteli – the hands that roll, the families that farm and the legacy that built Drew Estate from the ground up. When I see Nica Rustica Shade – I see the connection between the past and a cigar that welcomes the next wave of smokers who are discovering what Nicaraguan craft really means
Why should cigar enthusiasts be excited about this release?
Nica Rustica Shade offers something we’ve never done before: a mellow, golden entry point into the Rustica world. It’s approachable yet deeply satisfying, perfect for morning coffee, late afternoon smokes, or introducing friends to the magic of Nicaraguan tobacco.
For fans of Drew Estate, this is a new side of a classic — proof that even our most rustic brands can evolve, adapt, and surprise.
